Routledge Communication Series

New and Published Books

31-40 of 402 results in Routledge Communication Series

31. Public Relations As Activism

    Postmodern Approaches to Theory & Practice

    By Derina R. Holtzhausen

    Series: Routledge Communication Series

    This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism. Author Derina Holtzhausen focuses on two key issues and their application to public relations...

    Published August 17th 2011 by Routledge
32. Family Communication

    2nd Edition

    By Chris Segrin, Jeanne Flora

    Series: Routledge Communication Series

    Family Communication carefully examines state-of-the-art research and theories of family communication and family relationships. In addition to presenting cutting-edge research, it focuses on classic theories and research findings that have influenced and revolutionized the way scholars...

    Published May 3rd 2011 by Routledge
33. The Routledge Handbook of Health Communication

    2nd Edition

    Edited by Teresa L. Thompson, Roxanne Parrott, Jon F. Nussbaum

    Series: Routledge Communication Series

    The Routledge Handbook of Health Communication brings together the current body of scholarly work in health communication. With its expansive scope, it offers an introduction for those new to this area, summarizes work for those already learned in the area, and suggests avenues for future research...

    Published April 26th 2011 by Routledge
34. Political Public Relations

    Principles and Applications

    Edited by Jesper Stromback, Spiro Kiousis

    Series: Routledge Communication Series

    Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines—political communication, public relations and political science—to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical...

    Published March 27th 2011 by Routledge
35. Communicating Social Change

    Structure, Culture, and Agency

    By Mohan J. Dutta

    Series: Routledge Communication Series

    Communicating Social Change: Structure, Culture, and Agency explores the use of communication to transform global, national, and local structures of power that create and sustain oppressive conditions. Author Mohan J. Dutta describes the social challenges that exist in current globalization...

    Published March 20th 2011 by Routledge
36. Corporate Public Relations

    A New Historical Perspective

    By Marvin N. Olasky

    Series: Routledge Communication Series

    This volume presents a historical and objective overview of the field of public relations in the past century. It discusses some of the landmark cases in public relations, critiques the philosophies of innovators such as Ivy Lee and Edward Bernays, and explores how corporate public relations has...

    Published February 11th 2011 by Routledge
37. Public Relations in Global Cultural Contexts

    Multi-paradigmatic Perspectives

    Edited by Nilanjana Bardhan, C. Kay Weaver

    Series: Routledge Communication Series

    While public relations practice has become increasingly globalized, scholars are still behind in theorizing about the intersections of culture, communication, and power at this level of practice. This volume emphasizes theories and concepts that highlight global interconnectedness through a range...

    Published December 19th 2010 by Routledge
38. The Business of Sports

    A Primer for Journalists, 2nd Edition

    By Mark Conrad

    Series: Routledge Communication Series

    This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional,...

    Published December 19th 2010 by Routledge
39. Sourcebook for Political Communication Research

    Methods, Measures, and Analytical Techniques

    Edited by Erik P. Bucy, R. Lance Holbert

    Series: Routledge Communication Series

    The Sourcebook for Political Communication Research offers a comprehensive resource for current research methods, measures, and analytical techniques. The contents herein cover the major analytical techniques used in political communication research, including surveys, experiments, content analysis...

    Published December 6th 2010 by Routledge
40. Student Workbook to Accompany Crisis Communications

    A Casebook Approach, 4th Edition

    By Kathleen Fearn-Banks

    Series: Routledge Communication Series

    No company, organization, or individual whose livelihood depends on public reaction can afford to function without a crisis communications plan. This student workbook reviews the critical terminologies, processes, and skills needed for understanding and responding to crises. It prepares individuals...

    Published December 1st 2010 by Routledge