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  1. Resistance and Persuasion

    Edited by Eric S. Knowles, Jay A. Linn

    Resistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion. By examining resistance, and providing strategies for overcoming it, this new book generates insight into new facets of influence and...

    Published November 30th 2003 by Psychology Press

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